Did You Know? That a subject line can block a prospect from opening a sales email, just like a gateman can block a visitor from seeing his boss So, what makes a good subject line? The best email subject lines are creative, compelling, and informative without giving too much away. A good subject line that piques interest is the difference between a prospect opening or ignoring an email. Let's Dive into it: 1. “It’s happening.” This subject line is purposely vague as readers click through to figure out what “it” is. Product launch? Industry news? Huge sale? No matter what, they’ll naturally want to know. 2. “Let’s get real.” Here you can introduce a pain point or bring up something to your prospects that perhaps isn’t being talked about among your competitors. A great way to highlight your unique selling proposition and grab someone’s attention at the same time. 3. “You deserve better.” Anything you can do to butter up your reader is a plus. This subject line implies that you...
Growing an email list is not rocket science. Essentially, it comes down to: • Creating an email or offer (product, service or content) people want to sign up for • Making sure the people visiting your website are converting If you can get those two steps right you’re going to be flying. Step 1 - Creating the right email or offer The most common mistake people make is failing to explain why people should sign up. And often it’s because they don’t know themselves. I can’t tell you the number of signup forms which look like this: Your email must have a purpose . And you have to clearly explain this purpose to the user. For example, look at our email digital content form. We’re not asking you to blindly enter your email . We’re clear about the value you’re getting in return: Gain complete access to digital marketing contents Look at some more examples: •...
When you come to plan your holiday campaigns, chances are you’ll be on the hunt for an email subject line that’s both attention-grabbing and festive. Sendinblue to the rescue! We’ve got 50 examples to inspire your own Christmas slogans, along with tips for writing holiday email subject lines your subscribers won’t be able to resist. Holiday season is on the horizon! It’s the busiest time of the year for many a marketer and the inbox competition is going to be fierce. If you want people to open your emails, everything depends on your subject line. 1 . Be the world’s best St. Nick with just one click 2 . Rock the Christmas clock with time-saving gift inspiration 3 . Indulge in the joys of personalized holiday shopping 4 . Wrap up super savings that keep your stocking stuffed Preview Text – Our deep holiday discounts make it happen 5 . Kick holiday stress to the curb with one-stop shopping for everyone on your list 6 . You want and deserve the special secrets to Noel Nir...
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